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Beyond the Booths 2026 • Ruger

New Ruger Red Label III 20 Gauge O/U Shotgun: An Icon Reborn

New Ruger Red Label III 20 Gauge O/U Shotgun: An Icon Reborn

Ruger continues the legacy of the original Red Label shotguns with the all-new Ruger Red Label III O/U 20-gauge shotguns.

By Hook & Barrel Staff
January 20, 2026
2 minute Read

First launched in 1977, the original Ruger Red Label earned a reputation for rugged reliability, classic lines, and American-made quality. Decades later, the Red Label III continues that legacy while elevating it with premium materials and world-class fit and finish. Here’s the icon reborn!

Built by the highly-skilled craftsmen at one of the world's premier makers of fine firearms, Connecticut Shotgun Manufacturing Company (CSMC), the Red Label III marks a new era in Ruger shotgun excellence.


Ruger Red Label III Giveaway

This 20-gauge shotgun is offered in both 28- and 30-inch barrel configurations and features a beautiful walnut stock with a classic checkering pattern and a hand-rubbed oil finish.

The single trigger is inertia-operated and resets on recoil. In addition, the automatic tang safety has an integral first-shot barrel selector.

Capable of shooting 2 3/4- and 3-inch shells, the barrels have a precise internal geometry that produces consistent patterns and superior shot performance.

Ruger Red Label III Shotgun

The Red Label III is designed as a sporting shotgun for upland game hunting, skeet and sporting clays, as well as waterfowling. Each shotgun ships in a premium custom case and includes five Tru-Choke-style choke tubes: Skeet, Improved Cylinder, Modified, Improved Modified and Full.


Ruger Red Label III O/U Shotgun Specs

Gauge: 20
Action: Break-action O/U
Barrel: 28 inches (30-inch available)
Overall Length: 45.50 inches
Weight: 6.2 pounds (empty)
Stock: Walnut
Sights: Brass front bead
Receiver Finish: Finely Polished
Barrel Finish: Blued
Capacity: 2
MSRP: $3,299

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