fishing lures

Soft plastics may have drawn much of the attention at ICAST 2026, but lure makers also unveiled an impressive collection of new hard baits. Here are nine crankbaits, topwaters, swimbaits and other hard-bodied lures that caught the attention of Hook & Barrel.

Urchin baits have been in use across the Pacific for the best part of two decades, but in 2026 they truly arrived on these shores.

From the Jitterbug to the Snag Proof Frog, these six classics helped define surface fishing for largemouths.

If you're looking for the best trout lures for spring, start with these three proven picks for cold, stained water.

Berkley launches its new Lab Series with three soft bait models designed to catch highly pressured fish

This guide is loaded with lures that beg fish to bite, gadgets that help create fish-catching adventures, and tools that keep all that gear in line.

Strike King came to ICAST 2025 in Orlando, Florida, with a bevy of new lures. Here are a few that caught our eye from the show floor.

The new Rapala DT12 Series Crankbaits are precisely engineered to quickly dive down to 12 feet and stay in the strike zone.

The Rapala ClapTail 110 has a metal prop and trailing back blade that collide on the retrieve producing a unique fish-attracting sound.

Plano dropped 3 new additions to its StowAway line of modern tackle boxes, each with customizable interiors, plus new baits from Berkley!

Last year I got a call from my buddy Joel who has a place near Texas’ legendary Lake Fork. He invited me to go fishing. Me being the bass hooker that I...

Fishing Gear To Take a Look at This Spring We scoured the 2019 ICAST show for you, and with the help of the experts at Bass Pro Shops,  rounded up these must-haves for your shopping list.   Spring has sprung and...